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ABOUT US |
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Fitness Depot is the largest retailer of specialty exercise and fitness equipment in Canada, offering the guaranteed lowest prices in North America.
Edwin Cameron and Marc Dubois founded Fitness Depot in 1993. Their first location at 40 Ronson Drive in Toronto is still in operation. Today, Chris Busch serves as President and COO of Fitness Depot. Chris started with the organization as a sales associate in 1993.
Fitness Depot was the first and remains the only true big box fitness specialty retailer in Canada. In the early 90s, the partners adopted the now ubiquitous warehouse/depot concept to overcome the shortcomings of boutique fitness stores. By decreasing costs and leveraging their increased buying power, Fitness Depot offers the best brands at significantly lower prices than the competition.
Fitness Depot's success is based on industry-leading sales volume and inventory, their renowned lowest price guarantee, knowledgeable sales associates and a simple consumer-friendly marketing strategy.
Fitness Depot’s focus is selling the top brands in specialty fitness. These brands include Precor, Pacemaster, Nautilus, Cybex, Bowflex, Diamondback Fitness, Schwinn Fitness, Torque Fitness and Fitness Depot’s very own Canadian strength manufacturer Northern Lights.
Fitness Depot’s Commercial Division caters to health clubs and the vertical market segment within the Canadian marketplace.
By the beginning of 2008, Fitness Depot will have 38 stores across Canada. Further expansion will bring the total to 40 plus stores by the end of 2008.
Since the inception of the Fitness Depot concept, retail and commercial sales are now in excess of $750 million. The five Canadian partners share the vision of expanding the business to surpass $1 billion in sales by 2010.
Fitness Depot is committed to doing everything possible to provide its customers with superior services and products that meet needs and provide lasting value. Our number one priority is to exceed our customer's expectations. To achieve this goal we pay careful attention to each element of the customer experience by:
- Providing merchandise of superior quality and value
- Staffing our stores with friendly, motivated, energetic and trained sales associates
- Maintaining clean and neat merchandise presentation
- Fulfilling commitments made to customers or employees on a timely basis
- Staying flexible to meet the changing needs of our customers.
Yours in Fitness and Health.
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*The Heart and Stroke Foundation thanks Fitness Depot for their generous support. This is not an endorsement. Before starting a physical activity program, it's best to speak to your healthcare provider first to discuss what is right for you. ™The Heart and Stroke Foundation Logo and the Finding Answers. For Life. tagline are trademarks of the Heart and Stroke Foundation of Canada and are used under license.
The information, statements and advice ("Content") contained within this Website have not been researched, written, reviewed or otherwise verified by the Heart and Stroke Foundation of Canada ("Foundation") and does not necessarily reflect the policy or position of the Foundation. This Content is not intended to be a substitute for a physician's advice, diagnosis or treatment. You should consult your physician for specific information on personal health matters. The Foundation assumes no responsibility or liability arising from any error in or omission of Content, from the use of the Content contained within this Website, and makes no representation or warranty as to its accuracy or reliability.
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